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Case studies

Great brands don’t scale alone.We scale with them.

Every number on this page started as a founder’s ambition and a plan we built together. From investor pipelines that raised $25M to product lines that sold out, here’s what we’ve built side by side with the brands that trust us.

$100M+client-attributed revenue
$25Mcapital raised for one client
8.6×peak eROAS
1,150%top YoY growth
Watch client stories06 videosExplore by industry
Scroll

See the result before the story.

Select a partner to jump straight to its story. Each row is a brand we grew together.

01
RSN Property Group
B2B & Lead Gen
·
Real estate investment
$25M raised
rsn-property-group
02
UGC Factory
B2B & Lead Gen
·
Creative agency
1,150% YoY
ugc-factory
03
EightX
B2B & Lead Gen
·
Fractional CFO · eCommerce & CPG
35 leads · 30 days
eightx
04
Hari Mari
Lifestyle & Apparel
·
Footwear
361% growth
hari-mari
05
WindRider
Lifestyle & Apparel
·
Outdoor apparel
572% YoY
windrider
06
Tiesta Tea
Food & Beverage
·
Functional tea
8.6× eROAS
tiesta-tea
07
Kalifano
Home & Luxury
·
Luxury décor
310% online
kalifano
08
Earth Harbor
Beauty & Wellness
·
Natural skincare
366% in a quarter
earth-harbor
Collective impact

Proof in every number.
Partnership behind each one.

We don’t count wins as ours. We count them as shared ones, earned by founders who brought the vision and a squad that built the engine behind it.

$100M+
In client-attributed revenue, generated together
$25M
Capital raised through a qualified investor pipeline
RSN Property Group
2,617
Qualified B2B leads, generating $1M+ ARR
UGC Factory
$1.58M
Revenue generated, with 572% YoY growth
WindRider
8.6×
Total eROAS, with 366% quarterly growth
Tiesta Tea
Case studies by industry

Different industries.
The same shared ambition.

Whether we’re filling a sales calendar or selling out a product line, the playbook starts the same way: your goals, our systems, one team.

All industries
08
B2B & Lead Gen
b2b
Lifestyle & Apparel
apparel
Food & Beverage
food
Home & Luxury
home
Beauty & Wellness
beauty
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><circle cx="12" cy="12" r="8.5"></circle><circle cx="12" cy="12" r="4.5"></circle><circle cx="12" cy="12" r="1.2" fill="#f5c557"></circle><path d="M12 1.5v3M12 19.5v3M1.5 12h3M19.5 12h3"></path></svg>
b2b
B2B & Lead Generation
Pipelines that fill calendars with people ready to buy.
dark
Glowing isometric skyline illustration
01
·
Real estate investment
B2B
RSN Property Group
Watch their story
RSN Property Group
·
Real estate investment

$25 million raised.
One qualified investor at a time.

RSN builds high-growth property projects, and every one of them needs capital. Together we built a multi-channel engine that finds accredited investors and qualifies them before a call is ever booked. More than a year in, RSN’s team shares the story on camera.

What we built together
Accredited investor lead gen, Meta, Google, LinkedIn
$25M
Capital raised
93%
Lead qualification rate, month over month
$400K
Ad spend managed across three channels
Read the full story
rsnpropertygroup.com
↗
b2b
https://www.youtube.com/watch?v=LfMSKkF7N7o
rsn-property-group
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><circle cx="12" cy="12" r="8.5"></circle><circle cx="12" cy="12" r="4.5"></circle><circle cx="12" cy="12" r="1.2" fill="#f5c557"></circle><path d="M12 1.5v3M12 19.5v3M1.5 12h3M19.5 12h3"></path></svg>
b2b
B2B & Lead Generation
Pipelines that fill calendars with people ready to buy.
dark
Grid of glowing phone-shaped content tiles
02
·
Creative agency
B2B
UGC Factory
Watch their story
UGC Factory
·
Creative agency

A creative studio,
grown 1,150%.

UGC Factory makes brand-driven user-generated content that sells. For more than three years we’ve worked as one team, pairing their creative instinct with our media buying and constant testing. Together we turned a great service into a steady pipeline of qualified B2B leads.

What we built together
B2B lead generation, Media buying, Creative testing
2,617
Qualified leads, generating $1M+ ARR
1,150%
Brand growth, year over year
$15K
MRR per average closed lead
Read the full story
ugcfactory.io
↗
b2b
https://www.youtube.com/shorts/isnJaNx4zE4
ugc-factory
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><circle cx="12" cy="12" r="8.5"></circle><circle cx="12" cy="12" r="4.5"></circle><circle cx="12" cy="12" r="1.2" fill="#f5c557"></circle><path d="M12 1.5v3M12 19.5v3M1.5 12h3M19.5 12h3"></path></svg>
b2b
B2B & Lead Generation
Pipelines that fill calendars with people ready to buy.
dark
Rising bar chart with a glowing trend line
03
·
Fractional CFO · eCommerce & CPG
B2B
EightX
Watch their story
EightX
·
Fractional CFO · eCommerce & CPG

A full pipeline
in the first 30 days.

EightX gives eCommerce and CPG founders a fractional CFO in their corner. We connected their offer to the AdSquad Operating System, and their pipeline was moving within the first month. It showed how quickly traction comes once the right system is in place.

What we built together
AOS system, B2B lead generation
35
Leads in the first 30 days
Read the full story
eightx.co
↗
b2b
https://www.youtube.com/watch?v=2b0XpAcMoZI
eightx
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><path d="M8.5 3.5 4 6l1.8 4 2.2-1v11.5h8V9l2.2 1L20 6l-4.5-2.5c-.6 1.5-1.9 2.3-3.5 2.3S9.1 5 8.5 3.5z"></path></svg>
apparel
Lifestyle & Apparel
Brands people wear every day, scaled profitably.
dark
Flowing wave lines in gold and coral
04
·
Footwear
DTC
Hari Mari
Watch their story
Hari Mari
·
Footwear

361% more revenue.
On $100K less spend.

Hari Mari makes feel-good footwear you notice from the first step. Together we showed that growth doesn’t have to cost more: nearly a million dollars in quarterly revenue growth, while spending less than the year before.

What we built together
DTC eCommerce, Spend efficiency
$968,390
Revenue growth in the quarter
361%
Increase in quarterly revenue
−$100K
Ad spend vs. the previous year
Read the full story
harimari.com
↗
apparel
https://www.youtube.com/shorts/VGT_vhROGJk
hari-mari
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><path d="M8.5 3.5 4 6l1.8 4 2.2-1v11.5h8V9l2.2 1L20 6l-4.5-2.5c-.6 1.5-1.9 2.3-3.5 2.3S9.1 5 8.5 3.5z"></path></svg>
apparel
Lifestyle & Apparel
Brands people wear every day, scaled profitably.
dark
WindRider jacket in falling snow
05
·
Outdoor apparel
DTC
WindRider
Watch their story
WindRider
·
Outdoor apparel

Growth that outran
the inventory.

WindRider makes outdoor apparel for people who live outside. Since our partnership began in 2021, we’ve scaled their eCommerce so fast they sold out of inventory, and their growth has kept compounding year after year.

What we built together
eCommerce advertising, Scaling
$1,579,931
Revenue generated
572%
Year-over-year growth
5.8×
Total eROAS
Read the full story
windrider.com
↗
apparel
windrider
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><path d="M4 9.5h13v4.5a5 5 0 0 1-5 5H9a5 5 0 0 1-5-5V9.5z"></path><path d="M17 11h1.5a2.5 2.5 0 0 1 0 5H17"></path><path d="M8 3.5c-.9 1 .9 2 0 3.2M12 3.5c-.9 1 .9 2 0 3.2"></path><path d="M3 21.5h15"></path></svg>
food
Food & Beverage
Bold flavors that people buy again and again.
dark
Glowing spiral like tea steeping in a cup, seen from above
06
·
Functional tea
DTC
Tiesta Tea
Watch their story
Tiesta Tea
·
Functional tea

Bold blends.
8.6× returns.

Tiesta Tea makes bold, flavorful, functional blends. Our partnership started just before the pandemic, and we’ve kept their growth going through every change since, including 366% growth in a single quarter at our portfolio’s peak eROAS.

What we built together
DTC eCommerce, eROAS optimization
$309,013
Revenue growth in a new quarter
366%
Growth in the quarter
8.6×
Total eROAS
Read the full story
tiestatea.com
↗
food
https://www.youtube.com/shorts/uO7jD9wQOu8
tiesta-tea
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><path d="M6.5 3.5h11l3.5 5-9 12-9-12 3.5-5z"></path><path d="M3 8.5h18"></path><path d="M12 20.5 8.8 8.5l1.7-5M12 20.5l3.2-12-1.7-5"></path></svg>
home
Home & Luxury
High-AOV products, sold online with confidence.
dark
Receding golden archways
07
·
Luxury décor
DTC
Kalifano
Watch their story
Kalifano
·
Luxury décor

We launched their eCommerce presence.
Then grew it 310%.

Kalifano curates premium décor with timeless elegance. Our media buying and strategy launched the brand’s eCommerce presence and have kept its online growth climbing, with highly optimized lead generation and direct-sale campaigns for high-AOV pieces.

What we built together
Media buying, Strategy, Lead generation, Direct-sale campaigns
310%
Online growth
6.21
ROAS on high-AOV products
Read the full story
kalifano.com
↗
home
https://www.youtube.com/shorts/sCQ28nb1EXU
kalifano
<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="34" height="34" fill="none" stroke="#f5c557" stroke-width="1.75" stroke-linecap="round" stroke-linejoin="round"><path d="M12 2.8s6.2 6.6 6.2 11.2a6.2 6.2 0 0 1-12.4 0C5.8 9.4 12 2.8 12 2.8z"></path><path d="M9 14.2a3 3 0 0 0 3 3"></path></svg>
beauty
Beauty & Wellness
Clean, ethical brands, grown with integrity.
dark
Earth Harbor Siren Silk hydration cream on a stone plinth with seashells
08
·
Natural skincare
DTC
Earth Harbor
Watch their story
Earth Harbor
·
Natural skincare

Clean skincare.
366% growth in a quarter.

Earth Harbor makes purely natural, ethical skincare. We help their story reach the people looking for it, with growth that stays true to what the brand stands for: $309,013 in new-quarter growth at an 8.6× return on spend.

What we built together
DTC eCommerce, eROAS optimization
$309,013
Revenue growth in a new quarter
366%
Growth in the quarter
8.6×
Total eROAS
Read the full story
earthharbor.com
↗
beauty
earth-harbor
Founders, in their own words

Hear it from the people
we built it with.

Numbers tell you what happened. Our partners tell you what it was like to work together. Press play.

Interview
RSN Property Group
B2B · Real estate · 1-year client review
Short
UGC Factory · Dan
B2B · 3+ years together
Interview
EightX · Matt Putra
B2B · Fractional CFO
Short
Hari Mari
DTC · Footwear
Short
Tiesta Tea
DTC · Functional tea
Short
Kalifano
DTC · Luxury décor
$25M
Capital raised for RSN Property Group
1,150%
Year-over-year brand growth for UGC Factory
$968K
Quarterly revenue growth for Hari Mari
6.21
ROAS on Kalifano’s high-AOV products
How we work together

Four stages.
No shortcuts.

Every partner’s scope is different, built around their goals, their channels and their stage of growth. But the rhythm is the same: we listen first, lead with strategy, and keep pushing until growth compounds.

01
Immersion
Listen & audit
We learn your business, your customers and your numbers before we touch a campaign. Your goals become the scoreboard we both play to.
Account auditGoal mappingOffer review
02
Strategy & structure
Build the strategy
Strategy is why brands come to us. We map the plan and the structure behind it, from account architecture to how media is bought and tested. When a partnership includes our Responsive Lead System™, it’s built into the plan here.
StrategyAccount structureMedia plan
03
Launch
Launch & test
We go live across the channels your buyers use and test relentlessly. Winners get budget. Everything else gets cut, fast.
MetaGoogleLinkedIn
04
Compounding
Scale together
We scale what works and report openly. We stay in the room for the long haul, which is how partnerships like ours last for years.
ScalingReportingOptimization
Now taking new partners · replies within 24 hours

Your brand could be
the next story here.

Tell us where you want to be in 12 months. We’ll come back with how we’d get there together, and what it would take.

Book my strategy call →
830-307-7307hello@adsquad.co22211 IH 10 W Ste. 1206 · San Antonio, TX